Best Practices

Blindly approaching social media can be frustrating and a waste of time. Know your business development goals in order to develop a meaningful approach that fits your professional networking outreach online. Take your blogging and social media strategy to the next level by following the best practices for listening, generating and sharing content.

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Google Testing Mobile-First Indexing

At LexBlog we’ve had a few clients reach out in regards to their analytics traffic in the past month or so. For some reason their traffic had spiked a pretty large amount and they were not sure what the cause was. After doing some research I found out that Google has begun experiments to make their […]

Guest Post: Blog Network Tips & Tricks

At Lexblog, we talk a lot about blogs. Here in Please Advise specifically, we love to offer up our blogging best practices to our legal bloggers. But this time, we wanted to bring in the big guns. We asked Jacqueline Madarang of Bradley a few questions about creating a successful blog network. She shared with us how she […]

Blogging 101: Smart and Effective Pre Blogging

With social media continuing to grow at an absurd pace, more and more people are trying to reach new people and markets through blogging. If you want to be successful at blogging, there are a few things to do/consider. I am not even talking about content yet. Think of this stuff as the preparation for […]

How To Keep Fresh Content on Your Law Blog

Now that you’ve got blogging content basics down, it’s time to take it to the next level. The best bloggers seed their blog with reactive, proactive and strategic content. Evergreen and basic posts are fantastic for to start, but now it’s time for you to take a more advanced approach to blogging.

What to Write About on Your Law Blog

Starting a new blog can be pretty intimidating. In the beginning, it’s basically a big, blank canvas, that rotates. Every time you put up a new post, there’s a countdown until it’s blank again. You posted today? Great! Now wait 5 minutes and do it again… but better! No wonder it’s so scary to start a […]

Should My Law Blog Be WCAG and ADA Compliant?

There has been some talk lately about websites being accessible for people with disabilities and fear over being sued for inaccessible sites. As the world wide web continues to evolve, it’s important to consider how your online presence measures up in accessibility but it’s equally important to stay calm and internet on.

5 Simple Reasons to Avoid Ghostwriting on Your Blog

Oh, ghostwriting – a siren call to the busiest of us bloggers. A seemingly easy answer to the difficult task to maintain content-focused internet presence without additional time. But ghostwriting can do more harm than good. Ghostwriting is defined as a writer who authors books, manuscripts, screenplays, scripts, articles, blog posts, stories, reports, newspapers, or […]

4 Tips to Add Personality to Your Blog

Here at LexBlog we have plenty of advice on how to increase the quality of your blogging. For this post I’m going to focus on how injecting personality into your writing can increase reader engagement and enhance your professional reputation. Why Write With Personality? Personality helps you stick out from the crowd. Blogging is more […]

Blog Goals are Important: Don’t Leave Your Blog to Chance

Goals are an important part of blogging. They help keep you focused and remind you why you wanted to start blogging in the first place. When I first started blogging, I thought it was supposed to be a whimsical process, where I wrote when I was inspired. That worked for the first year or so. […]

Legal Blog Strategy 101

In today’s digital world, there are a million bajillion blogs. Some are focused on cooking, some on travel, others on professional topics. The best blogs, regardless of the topic, have a focus and a strategy that guides them towards success. In terms of needing strategy, law blogs are no different. The point of a blog […]

New Year, New You, New #BlogGoals

The new year is a special time of year. For me, it’s the proverbial time to “start fresh,” a time to take immediate steps to erase the gluttonous after-effects of holiday gatherings, to finally break down and recycle the looming stack of Amazon boxes in the corner of my apartment. For list-lovers like myself, January […]

Getting Past the Excuses and Reviving a Stale Blog

Do you remember when you launched your blog? I do. It was an exciting day. You could hardly wait for your blog to be live on the internet and to show all your friends and family. You felt almost childlike, like you were opening a present on Christmas day.

How to use the Law of Attraction (Legal Blogs Edition)

HingeApp recently announced Biglaw’s Most Eligible Bachelors & Bachelorettes and in the spirit of the holidays I thought I’d review a few dating musts as they relate to, yes, blogging! If you’re familiar with the Law of Attraction you’ll remember its motto “like attracts like”, so let’s see how this age-old rule can apply to you […]

3 Questions To Ask For Blogging Success Before Year-End

It’s beginning to look a lot like…. the end of the year. Just around the corner, a new year begins. What better time to assess your blog’s progress over the last 12 months in order to set goals for 2016. Here are my three questions to ask as you reflect and plan:

Increasing Blog Readership

I have been asked a few times for my suggestions and help on getting more readers to a blog. It usually starts with the question, “How do I get more email subscribers?” While it may be one indicator of popularity and readership, in today’s world of online tools – just because you don’t see a big number in […]

4 Ways to Incorporate Blogs into a Firm’s Website

Legal blogs have proven themselves as a networking phenomena on the world wide web today. They are a tool in which firm’s can leverage the power of social media to connect with their audience. Today’s savvy readers (the ones who run away from any sign of marketing) react to legal blogs as an authentic helpful resource. The rise […]

A Few Spooky Blogging Mistakes to Avoid

Confession time: none of us are perfect. And when it comes to blogging, there are a few “gotchas” that I tend to see over and over again. I have outlined what I think are the top three spookiest blogging mistakes, but let me know if you think I missed anything:

Are you really blogging? 5 Traits of Successful Posts

The ability to produce a successful law blog today continues to lead to more work and better relationships. But few attorneys fully embrace the blog medium. Instead, they opt for a writing style more comfortable and familiar: articles. As a result, these attorney-authors miss out on the vast opportunities (namely, more business) blogging affords. If you feel […]

It’s Okay, Grammar Mistakes Happen to Everyone. Here’s Why.

Do you ever make grammar mistakes when blogging? Of course not! Neither do I. For everyone else out their they’re there (dang it!), don’t worry, there’s a multitude of reasons why you sometimes mess up basic grammar learned in elementary school, and it’s not because you aren’t smart enough. In fact, it may be the opposite. […]

3 Quick Post Ideas When You Only Have 30 Minutes or Less

Raise your hand if you’re not busy right now… I’m not seeing any hands raised. Most of us don’t have excess time. Furthermore, it can be difficult to find any extra time to blog. Your readers are still waiting for your content though, regardless of how busy you are. So this week, I’m going to give […]

3 Tactics to Repurpose Content for Your Blog

We’ve all had those days. Time is crunched. Clients need your attention. Writing a new blog post is at the bottom of your priority list. But your blog followers still want, need content, and you want to hold them over. In these times, I highly recommend turning to your blog post toolbox and repurposing some […]