I have been asked a few times for my suggestions and help on getting more readers to a blog. It usually starts with the question, “How do I get more email subscribers?” While it may be one indicator of popularity and readership, in today’s world of online tools – just because you don’t see a big number in […]
The ability to produce a successful law blog today continues to lead to more work and better relationships. But few attorneys fully embrace the blog medium. Instead, they opt for a writing style more comfortable and familiar: articles. As a result, these attorney-authors miss out on the vast opportunities (namely, more business) blogging affords. If you feel […]
The title of your post is your opening line in a conversation. Your #1 opportunity to grab readers’ attention. Your elevator pitch. Your first handshake. If the title leaves a poor impression, you can pretty much bet you’ve lost the chance to keep the conversation going. (No one likes a limp handshake, am I right?) Despite the extreme importance […]
Congratulations! You’ve got a blog and you’ve targeted your niche. You’re writing consistent, expert content on all the current topics. So why aren’t you seeing readers flocking to your site? Why aren’t your readers coming back to read more?
In a few months I’m going to be turning 40. While I can not alter my age, or somehow slow down this process, there are things I can do to better prepare myself for the future: eat right, exercise, and get enough rest to name a few. The same goes for the web.
“Write and They Will Come”. In the early days of blogs and the World Wide Web, that’s what you were told. Just get it out there. Nowadays, with the millions and millions of blogs dotting the web, that’s not necessarily the case.
Frequently, about three or so months after launching a blog, I’m asked “now what?” I’m cooking up posts, but who’s eating? Who’s consuming my content? The better question is where can I find this lovely meal? It’s time to share, share, share especially while it’s hot and ready. I can’t tell you how many times […]
As powerful as saying thank you is, sometimes we need a reminder to share and spread our gratitude. Metaphorically speaking, let’s say thank you is butter. How is butter best spread? Our answers may differ, but what matters is how it is used. Thanks may be given out as sincere gratitude, a polite gesture or as a […]
If you have a Facebook page for your business, and pay attention to the quoted metrics, organic reach, post views, etc., then you may have noticed the significant decrease in engagement. This variation and decrease was with full intent by Facebook. If you are not personally sharing your business page’s posts, there is a good […]
When I try to wrap my mind around blogging, content creation, journalism, websites, social platforms, photo sharing tools, etc. etc., it can be overwhelming. Even more overwhelming is the amount of individuals constantly sharing their thoughts, ideas, questions, memories, and food or cat pictures at an alarming rate. The increase of mobile technology, and free […]
Social media tools are constantly changing and updating. It’s so easy to get overwhelmed! Not to fear though, we’ve pulled together the most important and coolest updates from the past six months so you don’t have to.
Anyone new to blogging will tell you their first challenges occur at a technical level. Whether its knowing how to do a block quote, add media to a post or simply engaging with commentors on your blog; the technical hurdles can be discouraging to new blog writers. “Good!! Adaptation, improvisation but your weakness is not your technique.” — Morpheus […]
John Grimley, one of our clients and author of International Business Development, recently mentioned to me how much he enjoys blogging. I asked him what surprised him most about his blog and his response was that it was startling just how addicted to blogging he has become. I asked John why he thought that was and if […]
Merging Traditional Business Development with Today’s Technology How do you control your destiny by driving revenue as a rainmaker? How do you blend traditional marketing techniques with social media to build your book of business? Relationships and word-of-mouth referrals will always matter the most, but the importance of the Internet is growing steadily. Social networking […]
Here at LexBlog we are big believers in the power of blogging. In Client Services, we spend the majority of our time helping our clients maximize their blogs as a practice development tool. Because I hear them so often, I have long since ceased to be amazed by stories of blogs leading to newspaper of […]